Johnny Unser of the legendary Unser racing family, and his daughter, Loni (a rookie racer herself), both know how important tires are for safe, successful driving. Johnny Unser is a member of the famous Unser racing dynasty and is currently Partner and Vice President of Precision Dynamics, a company that specializes in creating compelling engagements for the automotive industry.
According to the National Highway Traffic Safety Administration, on average:
- There are nearly 11,000 tire-related crashes every year.
- Drivers in the U.S. put more than 2,969 billion miles on their tires yearly.
- 1 in 4 cars have at least one tire that is significantly under-inflated.
Think about it. Next to brakes, the tires are the most important safety features on a car. Cooper Tire is approaching young driver safety from the tires up. Not only for the driver’s personal safety, but for the safety of others in the car and on the road. As the busy summer driving season kicks off, the company has joined with The National Organizations for Youth Safety to launch the new, first-of-its-kind, Tread Wisely mobile app. It puts tire safety information, easy how-to videos, automatic safety check reminders, and special features directly into the hands of young drivers to use before and after they drive—not during.
Carrying on the family tradition of excellence by qualifying for the prestigious Indianapolis 500 for five consecutive years, Johnny has a long and accomplished career as a professional race car driver. From C.A.R.T. and the Indy Racing League, to winning the 12 Hours of Sebring, competing in the 24 hours of Daytona eight times and finishing second in the 24 hours of Le Mans, Johnny is a well-respected member of the racing community.
Today, Johnny is sought after for his driving skills – he has served as a precision and stunt driver in commercials and movies – and automotive knowledge. A true expert, top brands from Cooper Tire, GM, Ford, Chrysler, Nissan, Infinity, Volvo, Subaru, Isuzu, Rolls Royce, BMW and Mercedes Benz have all sought out Johnny’s counsel. For the last decade, Johnny has served as a spokesman and consultant for Cooper Tire and most recently, is working with the company to support Tread Wisely, a collaboration between Cooper Tire and the National Organization for Youth Safety (NOYS) to educate and motivate young people to take necessary precautions and important safety measures when it comes to their vehicles.
Loni Unser represents the third generation of one of America’s most well-known auto racing families. Daughter of Johnny Unser, who qualified for the Indy 500 in five consecutive years, Loni is an up and coming race car driver about to begin her professional racing career and follow in the footsteps of Al and Bobby Unser Sr., Jerry Unser Jr., Al Unser Jr. and Robby Unser. With so much family history in racing, expectations are high for the latest Unser to enter the world of professional racing.
A dedicated student and athlete, Loni is working on her bachelor’s degree at the University of Colorado Boulder.
For more information, visit: http://treadwisely.org/