During the time that my partner Ken Herron has been flitting around the world, I have been doing a series of shows on information that will provide Social Solutions for you and your business. On the 6th we talked about effective Networking strategies – online and offline. Last week it was all about Content Marketing. Today, to round out the topics we are discussing Advertising and Promoting your social messages.
If you are truly looking for solutions to your social media strategy, there is no question you must master the art of content creation and distribution. It is the aspect of marketing that many small businesses, professionals, and entrepreneurs either ignore or fail doing. Today’s Social Solutions Show will clear up the mystery, simplify the process and answer all your questions concerning how you can develop and implement a successful content marketing strategy – without breaking the bank or taking valuable time away from your business.
Ken and I have found that the ability of our clients to grow their business is often hampered by some of the most basic skills like: clear and articulate introductions; meaningful and memorable conversations; a persuasive (yet non-irritating) plan for business development; and networking skills both online and offline that mature into long-term relationships.
So how long is too long and how short is too short? Of course we are talking about video. So we have 6-second Vine, 30-second Facebook Live, recommended under 2-minute YouTube, and up until today, we had 15-second Instagram videos. But Instagram has changed the game and is rolling out their new 60-second version. This will make for a lively discussion between @kenherron and @linkedinlady on today’s Social Solutions Show (find us on CKC Global Media).
Perhaps you have heard about the “Internet of Things” but you’re not really sure what it means. Well, surprise! Today’s Social Solutions Show on CKC Global Media will answer all your questions. Our special guest, Sudha Jamthe, is a globally recognized entrepreneurial mobile product leader with 20+ years experience building Consumer Mobile and eCommerce Products. Sudha loves shaping new technology ecosystems and helping businesses drive Digital business Transformations.
Spring-cleaning on your list of things to do this weekend? Well maybe an hour at the keyboard going through your LinkedIn Privacy Settings may be worth the effort. They have done their own housecleaning so it’s time to see how it is affecting your profile. And we’ll round out the hour with highlights from the Pinterest 2015 Transparency Report.