Tragedies on Social Media

How to Handle Tragedies on Social Media

As people, we are still coming to terms with the losses of the November 13 attacks in Paris. As small business owners and solopreneurs, we are often at a loss for how to respond on social media, whether or not we are personally impacted. On today’s Social Solutions Show, joining me from the U.K., special guest co-host Jules Serkin and I will share the best practices with you that will not only contribute to relief efforts but keep you and your business from inadvertently causing further grief.

Honoring Veterans and Social Media

Honoring Veterans and Social Media

As the United States celebrates our Veterans, we would like to join the chorus by honoring them through the channels that we know best. The Social Solutions Show is dedicated today to the men and women who have served to keep our country safe. A portion of this show will provide insights on the ways that Veterans themselves and those wanting to connect with them can use social media.

Twtter Hearts

Hearts Replace Favorite – Why Do You Care?

It’s hard to believe but the biggest news today in social media in the replacement of Favorite as a choice on Twitter for a Heart. If you’re wondering why, you are not alone – will it shift the tide of engagement (or lack thereof) on Twitter? Twitter is on the move with other changes including a link between your Vine account and Twitter profile – easier, more obvious, and a must use tool.

back to the future

Back to the Future Still Relevant Today

It’s hard to believe it’s been 30 years since Marty McFly became a household name. The predictions seemed ‘far out’ and not likely to happen but look at where we are today. Yes, we don’t have hoverboards but we do have drones. Yes, the newspaper said the Cubs won the World Series on Oct 21 2015, but that’s not likely to happen, but they are in the playoffs! But when it comes to marketing, smart businesses are taking advantage of the Back to the Future fever and so should you.