You probably didn’t wake up this morning with this burning question on your mind. If fact, we’ve been pondering it all day and still haven’t decided it’s relevance in the world of digital marketing. But there is definitely some validity I considering a Chatbot (aka Conversational Commerce) for your business. Tune in to the Social Solutions Show for the skinny and more with Ken Herron and Carol McManus.
No one supports creative campaigns on social media more than Carol McManus and Ken Herron, but it might be time to discuss a few pitfalls that could cost you a lot of money and even a lawsuit if you’re not careful. Case in point: SunnyCoClothing and the offer for a free red bathing suit!
How many Amazon Echos do you need and what are the upside and downside issues concerning the proliferation of these intelligent agents? If you’re looking for a better way to connect with your customers on Facebook, maybe it’s time to consider a group instead of a page.
As businesses and platforms evolve, there is choice to go it alone or find ways to collaborate with complementary and beneficial partners. The latest example of this is the soon to be launched streaming news TV network from Twitter and Bloomberg. The possibilities are endless in what this will do for both giants and best of all for the voracious appetite of mobile-dependent consumers.
This week it’s about using a video for your Facebook page cover. It sounds like a really cool idea but it won’t come without its challenges. Pinterest has removed the Like button and now forces you to save your favorite pins. What’s the difference? What’s the benefit? Why should you care?
Today’s Social Solutions Show with Ken Herron and Carol McManus will weigh in on the newest advances and add our own take on the when, where and why. Moving on, we’ll update you on Snapchat’s new World Lenses. Video advertising is the new norm and you will be seeing more of it in your Twitter stream.
We all know that social media leaves fewer and fewer places to hide from our mistakes, and when we don’t learn from past failures, the impact compounds itself. Poorly managed customer service, specifically on social media, is not a new controversy surrounding United Airlines, but this time, they went too far.