THE FAM TRIP FIELD GUIDE
Limpert was invited on a Familiarization trip (Fam trip) to a great golf destination to not only play a couple rounds of golf, but also see how this destination is trying to attract tourists from the United States and Canada to experience golf, gaming and regional culinary offerings.
Following his first Fam trip, Limpert felt there was no other option to add travel writing to his freelance arsenal.
“I was told my audience is aged 25-55, married, has a household income of over $100,000 and takes one or more golf/sports-related trips or vacations a year,” explained Limpert, who has had pieces featured in Sports Illustrated, Tennis Magazine and is a regular contributor to the Atlanta Journal-Constitution.
Limpert admits that just over three years ago he didn’t even know these trips or an opportunity like this existed.
“Even though I’ve only added travel pieces to my freelance projects for about two years, I feel I have some advice to pass on,” adds Limpert. “There are other writers that been doing these trips for over 20 years and have been around the world numerous times, but hopefully I offer a fresh perspective and others can learn from my experiences.”
Limpert said that although these trips are largely to tourist destinations and well organized, this is work.
“I can understand why others may think this is a vacation, but the days are long and many of the writers are still “on the clock” writing other pieces early in the morning or long into the night.”
Limpert gives tips like “be prepared” and educate yourself about your next destination before you arrive. He advises to file or submit multiple pieces from your trip, each with a unique angle. Also, be grateful, show appreciation and thanks to your hosts as they work months and some an entire year planning out every detail of your visit.
“It’s a two-way street,” states Limpert. “You have to get your stories and the hosts and PR professionals have a job to show off their client, property or destination.”
“The Fan Trip Field Guide” is available as a Kindle download for $4.99 on Amazon.com. It is also available in paperback form on TheBookPatch.com for $9.99.
Other’s quotes about Rick:
“Rick Limpert is the type of FAM participant you want to invite on every trip. Not only is he kind, funny and easy-going, but he produces copious amounts of quality content in perpetuity. He is a seasoned FAM veteran and someone I always like to bring along as the anchor of the trip.”
– Jane MacNeille, Corporate Communications Manager at Great White Shark Enterprises (previously PR Specialist at Buffalo Communications)
“Rick is the consummate media guest – he’s attentive, inventive and productive…or as we like to say at HPR, ‘the gift who keeps on giving!'”
– Karen Moraghan, President, Hunter PR
About Rick Limpert:
Rick Limpert is an Atlanta-based award-winning author and writer who covers sports and technology for the likes of Yahoo, Examiner.com, TennisRecruiting.net, the Atlanta-Journal Constitution and Everything Georgia. He appears weekly on SportsRadio 92.9 The Game and Talk Radio 640 am WGST in Atlanta. In 2013 he won the USTA Southern Section Marc Kaplan Media Excellence Award and co-authored the best-selling tennis book, “The Invaluable Experience” with former USC All-American, Danielle Lao.
For more information:
“The Fam Trip Field Guide” is a production of Two Giants Media at www.twogiantsmedia.com